Packaging: The Ins & The Outs

Anyone who knows us, knows that we care a great deal about our packaging. Years of receiving our purchases from companies who send their products off in poly bags and carelessly thrown into boxes keeps us motivated. We figure that the entire package, not just the contents, should be given equal attention and that you will appreciate (as we do) the full presentation of opening your purchase when it arrives at your door.  Properly designed packaging can be two-fold in purpose too, satisfying both esthetics and protection during shipping. After all, all the pretty packaging in the world isn't going to matter if your new necktie shows up in a smashed box.

We are thankful for Viola E. Sutanto including us in her new book called Packaging Your Crafts. Her book covers the packaging of clothing to cookies and everything in between, proving that the devil is in the details.

 


2 Responses

Kien Kuan
Kien Kuan

January 04, 2015

I just received my self ordered birthday present of 1 necktie and 2 bow ties from General Knot last week. This was my second purchase. Among all the packaging from various brands which I ordered online (I m residing in Malaysia); I can single out General Knot put the most attention in packaging besides Ghurka, JPress and Mr.Porter.
Keep it up!

Ross
Ross

June 29, 2014

I can’t believe that my new bow tie came so quickly. I ordered the Butter Rose and thought, well, maybe it will be here for this weekends activities, thinking that it wouldn’t. WOW! Was I surprised, not only did it come early, the tie itself is outstanding. You exceeded my expectation all the way around. I really like the fact that they are limited editions and one of a kind. Thank You for caring about your products and costumers. I will definitely do business with you again. Sincerely, Ross McClure

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